At an event in Los Angeles this afternoon, YouTube announced its own streaming TV service. The offering will mix live-streams of broadcast and cable television programming with the wealth of online video found on YouTube. It’s the latest in a surge of over-the-top (OTT) services trying to woo consumers who never bought into traditional cable television.
At launch, you'll use either the new YouTube TV app (for iOS or Android) or the web-based interface to access the new service. Ironically, the only way to get YouTube TV onto an actual TV set is with Chromecast or Cast built-in -- there aren't apps for the Apple TV or other set-top boxes or consoles yet. Google says they'll come, but for now, the website and app will be the primary way to interact with YouTube TV.
No specific date was given for launch, only that it would roll out in the next few months. And the service will arrive first in major markets, meaning smaller cities may have to wait. As for international service, don’t hold your breath. There are some other odd quirks. NFL content will be available on TV and PC, but not on mobile, where Verizon has the exclusive streaming rights.
There’s no post-production (unless you plan on trimming or making a new video) making it a great tool when you don’t have a lot time.
You can easily share unfiltered moments, emotional reactions, and even behind-the-scenes events.
Your audience can participate and help guide the stream from live chat.
All of your videos, live and videos-on-demand (VOD), have one unified home on YouTube. Live streamed videos are automatically added to your channel just like an upload.
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